oday I have five minutes with Georgia Camden, illustrator of whimsical art prints and quirky greetings cards, and one of my favourite new illustrators discovered to date. She has an Etsy store, an awesome Instagram account @georgiacamden and a website coming soon . . . oh, and her work is absolutely stunning. Definitely one to keep an eye on. So without any further ado, let’s get into it.
1. How did you get into illustration?
I have undertaken quite a few different pathways to reach where I am now. I studied genetics and microbiology, then fine arts specialising in sculpture and my last venture before this was having leather and jewellery collections. I didn’t know which one was right or what to do,
all I knew was that being creative was a part of me and integral to my happiness.
I’ve always had a dream of illustrating my own children’s book, I really wanted to understand the whole process from layout to production. So In 2016, I decided to study design. Until this point, I had been entirely traditional when creating art but in my second year, on the advice of my dad, I obtained an iPad Pro which completely transformed my artistic practice. I found this new freedom with digital art because you can experiment in form, colour, technique and style at the drop of a hat. I think because of my background in traditional work, I am still drawn to that look so find the act of replicating traditional techniques digitally an exciting task.
2. How did you develop your style and is there a particular medium you like to use?
Lots and lots of drawing and experimenting! But also analysing art that I love, current artists and those throughout history. Looking at the techniques, textures, colours, compositions and the feeling that they used and convey. I then tried to capture to get a little bit of the essence of each, combine it all into a big pot of inspiration then come up with my own recipe out of it all.
With style, I am also aware of trying to be consistent. I am naturally quite experimental and like trying new things.
So to try and keep consistency in my portfolio, I use my previous pieces that have a direction I am happy with as reference images to help keep my style continuity.
I use Procreate on the Ipad and funnily enough use the same brushes as I do traditional mediums. I mainly use gouache and pencils in both!
3. Your Instagram account is just gorgeous (@georgiacamden) and well balanced in both colour, tone and content, do you have any tips for those of us less fortunate in the Instagram department?
Thank you so much, my relationship with Instagram has been a long journey with lots of ups and downs.
Early on I think I tried to model my account off other successful Instagrammers that I admired, and I think because it wasn’t honest to who I was it didn’t get much traction.
It wasn’t until I started posting in a way that made me really happy that I started to also connect with my audience more. Combining photography with illustrations to create a story and mood in my feed is part of the way I want to share my art. To create an immersive experience. So I think everyone just needs to work out what kind of experience they want their followers to have, and how they want to document their journey. Then they will connect with the community which is right for them. Once you determine the experience, it’s important to stay consistent with the tones, and colours and if you want to transition a look do it softly. So over winter, I had a lot of dark photos, with dark wood background and a cosy feel, but now it’s getting warmer I am going to transition to a lighter brighter feel. I really love being in tune with the seasons in my feed and connecting people with the outside and nature. I also use the app Preview just to plan out the next few photos (I can’t go too far ahead as most content is created a few days before) but it helps keep my feed consistent.
4. Your work is heavily nature-based, what inspires you about nature?
My main drive for creating art is because I find it very therapeutic.
Nature is where I feel most at peace with myself and the world.
I feel that in nature you can feel momentarily taken away from all the obligations and worries that life can throw upon you. You can just feel life in it’s rawest form without all the complexities that humans impose on it. Life, death and harmony. Everything breathes and has its own life story, and I feel a stronger connection with the past and present in nature. It allows me to stop and appreciate life.
5. I love the colour palette you use, predominantly blues and greens with some beautiful contrasting autumnal colours and pastels thrown in, what influences your colour choices?
I draw my colour palette from nature as well. I adore all the seasons. But my favourite seasons are spring and autumn, and they are the major influences on my colours as well. They are the seasons of change and new beginnings where there are tingles in the air.
6. What is your favourite thing about being an illustrator?
It’s hard to narrow down one thing, I love the personal side where one gets thrills of creating and new ideas, I feel like it’s solving a puzzle to work out how to represent this feeling/ imagery in a way that does it justice. But I also really love connecting with people and telling stories. I feel stories bring us together as a community, and can help us find a sense of belonging and meaning.
7. If you could give your past self of 5 years ago some advice about illustrating, what would it be?
Don’t stress about finding your style, or decisions you make. Just keep creating and experimenting and those creations will help shape your pathway.
Try to evolve and adapt as opportunities arise. Don’t compare yourself to others (something I have to remind myself daily!), do what makes you happy and just keep working. These things take time, and building up a business and portfolio won’t happen overnight. Enjoy the process and the enjoy, be open and honest and be yourself.
Thank you so much for joining us on the blog today Georgia!
Thanks for reading!